Raising the profile of Exeter Science Park
KOR was the appointed PR agency for Exeter Science Park Limited (ESPL) for seven years – the South West’s centre of excellence for science, technology, engineering, maths and medical (STEMM) businesses.
From its initial conception and the construction of the very first building on site, KOR planned and delivered a series of communications outputs to promote its space, services and collaboration opportunities to potential tenants, key stakeholders, and the wider business community.
Our scope of work expanded alongside the growth of the Park. Professional communications helped to enhance the reputation of ESPL as a respected centre for excellence, through a sustained programme of activity highlighting business success, both tenants and ESPL itself, including the promotion of new buildings, company announcements, growth plans and tenant news.
Working with the executive team, board members and shareholders, we generated news stories to promote the space, securing local, regional and national sector coverage to help to raise the Park’s profile in order to fill its office and laboratory space.
Recognising that people were at the core of ESPL’s offering, we profiled new tenant businesses, communicated staff appointments, and engaged with partner organisations, schools and other groups to create engaging content that told ESPL’s story.
We also managed milestone events for the Park’s buildings, including turf-cutting, topping-out and building completions, with invitation lists including MPs, Council leaders, and high-profile business professionals. Work included inviting dignitaries and other guests, press photography, press releases working alongside project partners, and managing media interest.
Managing ESPL’s social media channels, we reached a business audience on LinkedIn, and developed an engaging Twitter feed that formed a core part of the business’s online presence, communicating with stakeholders, shareholders, regional businesses, and wider audiences.
Drawing on the expertise of the entire team, KOR provided reputation management, editorial content, photography and video, social media content and management, website updates, and event support.
To discuss your communications requirements for your property company, get in touch with our team